Increasing consumption of food & beverage products has been a key factor driving market growth, globally. In addition, robust growth in various end-use industries such as food & beverage, fragrance, cosmetics, and pharmaceuticals is also fueling the demand. The Global Vanillin Market is expected to reach USD 724.5 million by 2025, according to a new report by Grand View Research, Inc. Vanillin is an essential aromatic compound extensively used to enhance the aroma and flavor of the different end-use products. Vanilla beans constitute pleasant smell that occurs naturally in vanilla beans. It is widely used as flavoring agent in food products and aromatic additives for incense, perfumes, medicines, candles, and air fresheners. Due to an ability to enhance flavor in food products coupled with low-calorie content and high availability of antioxidants in vanillin, its demand from food & beverage segment is anticipated to increase over the forecast period. Food &