Rising prevalence of chronic diseases has augmented the demand for healthy and nutrient-rich food & beverage alternatives. Anti-oxidant and vitamin-rich composition of matcha tea has fueled the product demand across the globe. The Global Matcha Market is expected to reach USD 5.07 billion by 2025, according to a new report by Grand View Research, Inc. Anti-oxidants, including epigallocatechin gallate (EGCG), prevent diseases such as cancer, Type-2 diabetes, cardiovascular problems. EGCG present in the product can repair DNA damage caused by UV radiation and controls the proliferation of cancerous cells. The product also has the potential to reduce stress and promotes a state of relaxation. L-theanine present in the product acts in a synergistic way to activate alpha waves in the brain and thus improves brain functioning. Furthermore, high chlorophyll content of the product prevents toxin accumulation in body. Key product grades available in the industry include cerem...