The American architectural industry has witnessed significant growth in the past few years and is expected to continue in the near future. The automobile industry is also anticipated to join the league with comparatively less influence on product demand over the next eight years. Industries including the oil and gas, marine, industrial processing, and wood & furniture in the region are also expected to add to the market value in the near future. The Americas coating additives market is expected to reach USD 2.35 billion by 2024, according to a new report by Grand View Research, Inc. Water borne additives had the highest market penetration while accounting for over 49% of the total demand in 2015. Increasing infrastructure spending, particularly in the residential & commercial sectors is anticipated to steer product demand over the next few years. The favorable regulatory scenario in the region coupled with shifting consumer preference towards low-VOC content in p